Email Marketing Software

Kit (ConvertKit) vs Brevo

Both are email marketing software. The short answer: choose Kit (ConvertKit) if you are creators selling digital products and newsletters; choose Brevo if you are businesses that want email, SMS and WhatsApp campaigns together.

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Kit (ConvertKit) logo Kit (ConvertKit)Brevo logo Brevo
Best forCreators selling digital products and newslettersBusinesses that want email, SMS and WhatsApp campaigns together
Free planYesYes
PricingSee providerSee provider
Built for IndiaGlobalGlobal
CategoriesEmail Marketing SoftwareCRM Software, Email Marketing Software, WhatsApp Marketing & Business API Tools
Strengths
  • Built for creators
  • Good automations
  • Free plan
  • Pricing based on emails sent
  • Multi-channel messaging
  • Free plan
Watch out for
  • Design templates are minimal
  • Daily sending limits on free plan
Visit Kit (ConvertKit)Visit Brevo

Which should you choose?

Kit (ConvertKit): Creator-focused email platform (formerly ConvertKit) with automations and commerce.

Brevo: Formerly Sendinblue — email, SMS and WhatsApp marketing with a built-in CRM.

The best way to decide is to run the same week of real work through both — most offer a free plan or trial — and compare how long tasks take, what your team prefers, and the total cost for your number of users including renewal pricing.

Not sure either fits? See all email marketing software compared.